households and was cable television’s most profitable advertising supported network. In 1976, WTBS was the first station to become a network by its signal to cable systems via satellite. In 1969, he took his company public with a merger that included a small Atlanta television station now called WTBS. Since these constant acquisitions required huge outlays of cash and incurred debt, he learned to maintain a sufficient cash flow to cover payments. At the helm of the company, Turner began to expand, buying up billboard companies and radio stations. The buyers backed down, and Turner’s career moved forward. Showing the deal-making ingenuity that has characterized his business activities, the young Turner convinced the buyers that, by shifting lease sites to another company he had inherited, he would be able to sabotage the company before the deal closed. He loved sailing’s competitive frenzy.Īlthough his fathers’ will left the Atlanta billboard company to Ted, a contract to sell the business had been signed before he died. Turner became a fanatic sailor, using a method that earned him such nicknames as the Capsize Kid and Turnover Ted. Unsuccessful in playing any of the major sports, he turned to one that required no special physical attributes but relied on the ability to think, take chances, and compete-sailing. As a boy, he was an enthusiastic reader of books about heroes, from Horatio Hornblower to Alexander the Great. Robert Edward Turner III was born in 1938, and his boyhood was spent primarily in Savannah, Georgia. versus Soviet athletes at a cost of about $ 50 million? Who else would report that “the thrill of victory is everything we imagined it would be,” following the triumph of Turner’s Atlanta Braves in the 1995 World Series, following three consecutive, unsuccessful trips to the playoffs? Who else would buy an unprofitable Metro-Goldwyn-Mayer film studio for $ 1.6 billion? Who else would bet on producing the Goodwill Games with U.S. Ted Turner, founder of Turner Broadcasting System, is an entrepreneur who loves living on the edge.
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